Brand Development with BlackBerry Mobile

The brief

BlackBerry Mobile required a Field Marketing agency to help them to relaunch, develop and grow the BlackBerry mobile phone brand, following the rights acquisition from BlackBerry Limited.

Our approach

We deliver BlackBerry Mobile with an expert team who provides full UK and Northern Ireland coverage, whilst delivering full flexibility to change call file each month and offer full support for all launch and training sessions required. Siting 4 Retail Development Specialists across 4 UK regions- North & NI, Central England, Wales and London.

The result

1700 calls made from May-December 2017
5950 store staff trained
5100 device demonstrations
57 training events

We regularly call on PC World, Currys, Vodafone, Selfridges and more, along with product launch, manager training and call centre events, supported by weekend in-store breakfast sessions and half-day assisted sales events.

0%

Training events completed

Written by

Dan Mayer

Account Manager

Dans strengths lie within managing full time strategic sales teams.

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